Entrepreneurship Development and Managing Startups:
“Transforming Idea into Business”

Greetings from the NICE School of Business Studies, Shobhit Deemed University, Meerut

Shobhit Institute of Engineering & Technology, (popularly known as Shobhit Deemed University), is a NAAC Accredited, deemed to-be university established u/s 3 of UGC Act 1956. We are a research-based, industry oriented and highly ranked multidisciplinary University. Our academic programs are duly approved by UGC, and relevant statutory councils, i.e. AICTE, BCI and NCTE etc. Our strong Alumni Network, of more than 50000 graduates, extends throughout the world serving a wide spectrum of industries globally.

NICE School of Business Studies, Shobhit Deemed University, Meerut offers Online Micro-Certification Course on Entrepreneurship Development and Managing Startups: “Transforming Idea into Business” from 14th June, 2021 to 18th June, 2021.

Duration of the course:

5 Days

Who can join :

Undergraduates, Postgraduates, Students pursuing BBA, B.Sc., BCA, B.Com, B.Tech., MBA, M.Com, Academicians, Entrepreneurs, Working professionals who want to use innovation as a strategic tool.

Mode of Delivery :


Course Starting from :

June 14, 2021

Course Completion Date :

June 18, 2021

Time :

11:00 AM - 12:00 Noon (Daily)

Instructor :

Dr. Neha Vashistha

Important Note:

Free Registration | Participation Contribution: Rs.1000/- only
All Participants shall be awarded with E-Certificates on successful completion of the course.

Bank Detail:

Details for Electronic Fund Transfer from Indian Delegates:


Bank Name: Union Bank of India
Branch address: Shastri Nagar, Meerut
Account Name: Shobhit Institute of Engineering & Technology
(Shobhit University)
Account Number: 496604010029158
IFSC Code: UBIN0549665

Paytm Detail:

Details for Electronic Fund Transfer from Indian Delegates:


Name: Deepak Kumar Goyal
Mobile: 9927818020

About the Course:

The course title “Entrepreneurship Development and Managing Startups: “Transforming Idea into Business”, is designed to give an in-depth understanding of the nature of enterprise and entrepreneurship and introduces the role of entrepreneur, innovation and technology in the entrepreneurial process. Entrepreneurship is both a way of thinking and of doing. The course content is relevant to those individuals who are thinking about starting a business or who are already in business- large or small, those who are interested in commercializing their own innovations or of others. The course is a blend of theory and practice therefore this course does not require any prerequisite and will be useful to understand innovation and its applications in different spheres of development and growth.

Objective of the Course

  • Understand the basic concepts in the area of entrepreneurship,
  • Adopting of the key steps in the elaboration of business idea,
  • Understand the technological, human, economic, organizational, social and other dimensions of innovation
  • Recognize startup ecosystem and government initiatives to promote startups, opportunities for the commercialization

Courses Outcome:

At the end of the course the learners will be able to:

  • Discuss the attitudes, values, characteristics, behavior and processes associated with possessing an entrepreneurial mindset and engaging in successful appropriate entrepreneurial behavior.
  • Describe the ways in which entrepreneurs perceive opportunity, manage risk, organize resources and add value.
  • Engage in a continuing learning process through the interaction with peers in related topics, as individuals and as team members.
  • Analyses complex innovation processes in firms both internally and externally.
  • Understand the concept of startup ecosystem and government initiatives to promote startups.

Course Content


Topics Covered


Entrepreneur – Meaning, Qualities, Traits, Culture


Evolution of Entrepreneurs


Entrepreneurs and Intrapreneur


Topics Covered


Steps for starting a small industry


Entrepreneurship opportunities


Managing, growing and preparing for launch of the new venture


Topics Covered


Role of Central Government and State Government in Promoting Entrepreneurship


Incentives, Subsidies and Grants


Fiscal and Tax Concession Available


Topics Covered


Startup ecosystem, stakeholders in Startup ecosystem,


Evolution of the Indian Startup Ecosystem,


Startup – financing,

Resource Person


Dr. Neha Vashistha

Assistant Professor-NICE School of Business Studies,
Shobhit Institute of Engineering & Technology
(A NAAC Accredited Deemed to-be University) Meerut

Dr Neha Vashistha teaches in the area of General Management, Human Resources, Entrepreneurship and Organizational Behavior. She has a PhD and M.Phil. in Business Management. She has more than 8 years of academic experience and presently associated with School of Business Studies, Shobhit University, as Assistant Professor in the area of Management. Her research interests include Motivation, Job Satisfaction, Emotions and Social System. She has publications to her credit in reputed journals. She has also presented papers in different National and International conferences. She is a member of Center for Education Growth and Research (CEGR) and Meerut Management Association (MMA). She is guiding many Ph.D. and M.Phil. Research Scholars. She has been appointed as Reviewer in Inderscience Journal. She has also been appointed as Scientific Committee Member for International Conference on Applied Sciences, Engineering, Technology & Management which will held on 12th & 13th June, 2021 organized by Crown University Int’l Chartered Inc Santa Cruz Province in Argentina, South America, partners in Ghana Benin Republic.

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